Briolf Group broadens horizons

25/03/2024
Briolf Group

Briolf Group integrates into Guild CPO with the objective of expanding its presence into the American market.

Briolf Group joins Guild CPO, a prominent international organization of paint, coatings, and related products manufacturers headquartered in the United States with a significant global presence. This strategic integration will take effect on April 1st, with the primary goal of amplifying Briolf Group's presence and visibility in the American market. This market is not only crucial currently but also represents an essential strategic pillar for Briolf's future growth.

Guild CPO, with 98 member companies distributed across more than 20 countries, solidifies its position as the global leader in raw material procurement for independent paint manufacturers. The integration of Briolf Group into this prestigious network will enrich knowledge of the main actors in the sector within the American context, as well as establish a stronger and more influential network of contacts.

With enthusiasm and confidence, we approach this new phase with Guild CPO as a step forward for the international development and expansion of Briolf Group in the field of paint.

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